American retailer of outdoor clothing.
Founded by Yvon Chouinard in 1973 in Ventura, California
It began when Yvon, an accomplished climber, started making hardened steel pitons for climbing in Yosemite Valley in 1957
But seeing that using pitons damaged the rock faces, he promoted a style of climbing that does not harm nature and remained committed to environmental values
Using organic cotton and recycled polyester from PET bottles as core materials, it is a brand firmly dedicated to environmental conservation
Patagonia’s fleece jackets are iconic and popular among both outdoor enthusiasts and everyday wearers
Founded by Yvon Chouinard in 1973 in Ventura, California
It began when Yvon, an accomplished climber, started making hardened steel pitons for climbing in Yosemite Valley in 1957
But seeing that using pitons damaged the rock faces, he promoted a style of climbing that does not harm nature and remained committed to environmental values
Using organic cotton and recycled polyester from PET bottles as core materials, it is a brand firmly dedicated to environmental conservation
Patagonia’s fleece jackets are iconic and popular among both outdoor enthusiasts and everyday wearers
